There’s no question that insurance marketers face unique challenges. Few industries feature as many variations in product, audience, pricing and promotional channels. And, because insurance is a high-profile financial product, marketers must always balance a strong sales focus with compliance and regulatory concerns.
At Insurance Marketing Institute (IMI), we work to celebrate, support and educate the marketers who strive to innovate and succeed in this challenging space.
From direct consulting and advertising services to webinars and educational conferences, insurance marketers can call on IMI as an ally in developing best practices, successful programs and profitable production.
Contact us, let us know what challenges you’re facing and learn how our team of insurance marketing experts can help.