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Digital Marketing Summit – Registration Now Open

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Digital Marketing Summit to Feature Top Experts in Insurance Marketing

Insurance Marketing Institute to host marketing conference in St. Petersburg, Fla. 


OMAHA, Nebr. (May 18, 2017) —Insurance Marketing Institute has announced plans to host a Digital Marketing Summit, Nov. 8 to 10 at the Vinoy Renaissance Resort in St. Petersburg, Fla.


The conference will feature sessions specifically focused on the growing areas of digital media, mobile applications, email, social media and other digitally related communication tactics as they relate to a regulated industry.


“It is a goal of our organization to help professionals build and develop core competencies in an environment that is full of constant change and opportunity,” said Randa Zalman, President and CEO of Insurance Marketing Institute.


The purpose-built summit will feature the top experts in digital marketing for the insurance industry. Attendees will learn through interactive presentations how digital marketing is impacting and performing in the highly-regulated insurance market.


“Insurance marketers face a unique challenge,” Zalman said. “We are challenged with many variations in products, strong sales focus, changing marketing communication channels and regulatory concerns. Those that can keep up and adapt, will be positioned for continued success.”


The Digital Marketing Summit is an opportunity for marketing team members, compliance professionals and advertising managers to learn the best digital trends, practices and social media tactics. Content producers will learn effective real-world applications and actionable tactics for digital marketing in the insurance industry.


The summit will feature three keynote speakers and more than 12 different breakout sessions organized in marketing, compliance and professional development tracks. Sessions are specifically designed to appeal to insurance professionals no matter their level of expertise.


Conference registration is now open. An Early Bird rate of $469 per person is available through June 30. Please visit the following link to register: http://insurancemarketinginstitute.com/product/2017-digital-summit-registration/


Hotel reservations can be made through the following link to ensure you receive the conference rate: https://aws.passkey.com/event/49141946/owner/6106/home




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